Reduce dullness, brighten your skin tone, and target visible sun spots holistically with this advanced serum.
- Backed by more than 26 years of brightening research, GenOptics Ultraura Essence Serum formulated with Niacinamide, Lotus Flower Extract, and PITERA™, makes skin look brighter right after application and gives skin an ultimate aura radiance.
- In an 8-week skin measurement study of 32 females ages 27-44, compared to prior formulation, the new GenOptics Ultraura Essence Serum formulation has
-4X more dullness reduction
-3X more brightening
What is PITERA™ SK-II’s proprietary, natural bio-ingredient derived from fermentation. It improves multiple dimensions of visible skin damage and aging. It is made exclusively in Japan for SK-II.
PITERA™ Origin: In the 1970s, SK-II scientists noticed the hands of elderly Japanese sake brewers looked decades younger than their age.
Realizing the brewers’ hands were immersed in fermented sake “mash” for hours a day, the scientists wondered if something in the fermentation process kept the skin looking younger. Further research into this process led to the discovery of PITERA™, a naturally derived liquid from yeast fermentation.
What’s Makes PITERA™ Unique: PITERA™ contains over 50 micro-nutrients including antioxidants, vitamins, minerals, and amino acids to nourish and improve your skin from multiple dimensions, reducing visible skin damage.
Niacinamide: Significantly decreases hyperpigmentation
Snow Lotus Extract: Contains unique flavonoids, known to have anti-oxidation properties
Drop It Like It's Hot
Release a dropper-full amount of serum into your palm.
Ready, Set, Glow
Apply evenly onto your face by dotting on the forehead, both cheeks, and chin. Add a few extra drops to areas you're concerned about, and gently massage into skin, starting in the center and spreading outward.
Twice a Day, The SK-II Way
Use this face serum after you cleanse, tone, and treat, but before you moisturize.